Feature film funding is a complex and multifaceted process that requires careful planning, a solid business strategy, and a clear understanding of the various funding sources available. Of course, we can help connect you with the best platform to get funding or guide you on finding investors. First, we wanted to provide this guide to present some background.
Here are some key aspects to consider when seeking funding for a feature film:
Initial Feature Film Funding Steps
Create a Business Plan
One aspect of feature film funding that does not always come naturally to creative indie film producers is treating your film project as a business venture. Develop a comprehensive business plan that outlines your film’s concept, target audience, marketing strategy, budget, and revenue projections. Having a well-structured plan will make it easier to attract investors. More prominent investors are not just looking to invest in an idea or concept but rather in a project that will create a return.
Calculate the total budget needed for your film, including pre-production, production, post-production, marketing, and distribution costs. Ensure your budget is realistic and in line with the type of film you want to create. Then, make sure you can present all of it compellingly and clearly. 
Seek Investors Interested in Feature Film Funding
Various investors, including individual investors, production companies, studios, and crowdfunding backers, might be interested in funding your film. Pitch your project to potential investors, highlighting its potential for profitability and cultural impact.
Crowdfunding platforms like Kickstarter and Indiegogo allow filmmakers to raise funds from many backers who believe in their project. Offer enticing rewards to backers in exchange for their contributions. These sites may not appeal to more prominent investors, so you may need to seek private equity investors willing to take a share of ownership in your film in exchange for funding. An established platform can ensure that you have a legal framework for equity financing and that you get eyes on your proposal.
Seek Other Feature Film Funding
The steps above may bring initial funding, but you will likely need more. Many organizations, film festivals, and government agencies offer grants and scholarships, funding competitions, and subsidies to support independent filmmakers. Research and apply for grants that align with your film‘s themes or goals.
Consider forming partnerships or co-production agreements with other filmmakers, production companies, or international partners. Co-productions can help share the financial burden and access resources from multiple sources. Of course, the downside to co-production is that you may lose some logistical or creative control.
Later Feature Film Funding Steps
Feature Film Funding Incentives
Some regions and countries offer tax incentives, rebates, or subsidies to attract filmmakers to shoot in their locations. Explore these opportunities to reduce production costs. Some regions also provide tax credits to investors who fund film projects. These tax incentives can make investing in your film more attractive.
Consider integrating product placement or partnering with brands that align with your film’s themes or content. Brands may provide funding in exchange for exposure to your film.
Finally, some investment funds specialize in financing films. Research and approach these funds if your project aligns with their investment criteria.
Final Funding Steps
Once you have accomplished the above steps, you must assess whether you have the requisite funding to start your project. Even so, as time passes, you may need additional funding for unexpected expenses or later for distribution and marketing. At that point, you may want to go back to your initial investors, who at that point you’ve hopefully developed a connection with, and see if they are willing to invest more.
You might also explore options for post-production loans or lines of credit from financial institutions or specialized film financing companies. These loans can provide the capital needed to ensure no interruption in your momentum.
At this stage, you may want to secure distribution agreements or pre-sales with distributors or streaming platforms that can provide advance funding for your film. Distributors may pay for the rights to distribute your film in specific territories.
Keys to Success with Feature Film Funding
Securing funding for a feature film can be challenging and competitive, but three critical factors can contribute to your success in raising the necessary funds.
Compelling Story and Script
Your screenplay should be the foundation of your film project. A well-written, unique, and engaging story is more likely to attract investors. Invest time in developing a solid script that captivates readers and potential backers. Have the script formally covered, or at least have a way for investors to know how strong it is. The script will communicate your vision for the film, and you can use ancillary methods to sum things up, including providing investors with a synopsis, logline, and treatment that convey the essence of your project.
Be passionate and confident when presenting your idea to potential investors. If possible, create a showreel or proof of concept to demonstrate your filmmaking skills and the potential of your project. Visual material can be highly persuasive in convincing investors.
Feature Film Funding Background Research
Once you are ready with your compelling pitch, you must fully understand how your film can be successful. Investors want to know that there is a demand for the type of film you’re making. Conduct thorough market research to support your case. It would be best if you also researched which investors to target. Identify potential investors interested in your genre or a track record of funding similar projects. Attend industry events, film festivals, and networking events to build relationships with potential backers.
Establish a legal and business structure for your film project, such as forming a production company or LLC. This can provide a level of protection for investors and clarify their roles. Explore various financial incentives for investors, such as tax credits and incentives for filming in certain locations. These can make your project more appealing to potential backers.
Share Your Plans
It’s time to make your pitch. First, You should create a detailed budget outlining how you intend to use the funds. Investors will want to know where their money is going. A financing plan explaining how to secure the necessary funds is also crucial. Create a professional pitch deck with visuals, key project details, financial projections, and your team’s qualifications. This should serve as a persuasive document when presenting your project to investors. Attach well-known actors or experienced crew members to your project if possible. Having recognizable talent on board can increase the attractiveness of your film to investors.
You’ll also need to outline your current distribution strategy, including plans for film festivals, theatrical releases, streaming platforms, and international distribution. Investors want to know how they’ll recoup their investment. Make sure to maintain transparent and regular communication with your investors. Keep them updated on the project’s progress and involve them in critical decisions when appropriate.
Remember that securing film funding combines a compelling project, a well-thought-out business plan, and effective networking and pitching skills.
Conclusions and Our Services
Remember that securing funding for a feature film can be lengthy and challenging. It often requires a combination of different funding sources and a persuasive pitch to convince investors of the project’s viability and potential for returns. Legal and financial advice from experts in the film industry is also highly recommended to navigate the complexities of feature film funding.
We can help! Our services are designed to help you make connections and then design the most compelling pitch to attract investors. We can also provide advocacy so you get the best deal regarding fees and promotion for your feature film funding agreements with the chosen platform. Finally, we can help you navigate later steps if the funding falls short or you need a boost when your film is in the can.
Contact us any time if you have questions or want guidance regarding feature film funding.
